design research

Design for America: Improving the Future by Design

Kaleidoscope Design Researcher Jenni Fearing covers an event with the University of Cincinnati chapter of Design for America, where she presented on various design research methods.

On Sunday, September 25th, I had the privilege to

  • Changing Consumer Behaviors - Dash Button
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    Understanding Changing Consumer Behaviors To Drive Great Design

Understanding Changing Consumer Behaviors To Drive Great Design

Massive shifts in consumer expectations and behaviors in recent years have dramatically impacted the marketplace, for example:

Companies like Uber and Lyft disrupted the taxi industry, offering instant access to car locations, drivers, timing

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    Cincinnati-based design and development firm quadruples its medical lab space

Cincinnati-based design and development firm quadruples its medical lab space

Kaleidoscope invests in additional on-site lab facilities to support the business goals of its healthcare and medical device clientele

FOR IMMEDIATE RELEASE

Cincinnati, Ohio (March 11, 2016) – Kaleidoscope, a Cincinnati-based design and product development consultancy,

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    8 Strategies to Bridge the Design Disconnect for Boomer Consumers

8 Strategies to Bridge the Design Disconnect for Boomer Consumers

In Part I of this article, Principal Researcher Ami Becker, PhD, examined six myths that have contributed to the design disconnect between companies and Baby Boomers, consumers born between 1946 and 1964 who control $17 trillion

By |November 24th, 2015|Industry Insights|