Precision in Practice: Navigating Usability Studies
Conducting a successful usability study, particularly for summative validation of medical products, can require a great deal of preparation and coordination of many moving parts. Whether it’s successfully simulating your target use environment or nailing down the exact scenarios and tasks to be presented, everything must come together. After all, nobody wants to waste the time and money it requires to complete a study if the result doesn’t align with what was intended.
One of the best ways to ensure success is to perform a pilot study with your protocol before starting the actual study. A pilot study is like a miniature version of the actual study conducted with far fewer participants. This approach helps confirm the study design will work as expected, the desired data can be obtained, the participants understand the task prompts, and more. For best results, the pilot study participants should be as close to actual participants as feasible; the same applies to the use environment. You’ll also want to conduct the pilot study early enough before the actual study to ensure there is sufficient time to update the protocol according to the findings.
Many people use the terms “dry run” and “pilot study” interchangeably, but there is technically a difference. A dry run is done to practice the protocol both before the pilot study and after the finalization of the protocol, ensuring the moderator and notetaker/analyst are comfortable with the product and script. This activity can be done with proxy participants or with no participants at all. What’s notable about a dry run is that it can be done in place of a pilot study if the participant population is expensive or difficult to recruit, if the protocol is very simple or essentially a repeat of a previous study, or if the timing does not permit a full pilot study.
While there can never be guarantees, these are proven ways to exponentially increase the odds of a study’s success. Taking the time upfront will ultimately save time and effort when it’s time to conduct the actual study. At Kaleidoscope, we've conducted hundreds of studies, so our process is as rigorous and dialed in as possible. If you're looking for a rock-solid research partner, we're ready to roll up our sleeves.
For a product to be successful, it’s critical for designers to understand the environment in which the product will be used. For a medical device, this environment is often inside the human body. While some anthropometric data such as height, weight, and arm reach, are well documented, there are many critical anatomical measures that remain unknown, particularly in the realm of women’s health.
While collaborating with a medical partner to address postpartum hemorrhage (PPH,) the leading cause of maternal death worldwide, Kaleidoscope encountered this common product design challenge. During preliminary research, the team found that there was little to no readily available data on vaginal dimensions immediately following childbirth. The scarcity of this particular data is not surprising, as the anatomy changes rapidly postpartum. Understandably, collecting this data isn’t a priority for mothers or caregivers, who are focused on the wellbeing of the newborn. Nevertheless, this lack of data created a significant challenge for the Kaleidoscope PPH design team.
TOOLS FOR BRIDGING THE GAP
Whether we are creating a medical device, a smart pet collar, or an industrial freezer, the team at Kaleidoscope utilizes a number of different methods when designing for the unknown. One way we obtain the data we need is simply to collect it ourselves! Armed with calipers and tape measures, we might venture into the field or bring samples into our studio to take direct measurements. Direct observation, whether in person or through videos and photos, is another way we round out our understanding of a unique user experience.
Sometimes—like trying to determine dimensions of internal anatomy—this just isn’t feasible. In those cases, we turn to subject matter experts. Surgeons, with their deep experiential knowledge of anatomy, are able to describe what they have encountered in situ, providing additional insights into the nuanced aspects of human anatomy, such as texture, firmness and what it feels like to manipulate different anatomical structures. These insights proved to be a vital element in overcoming the data gaps encountered by the PPH design team.
OUT-OF-THE-BOX INSPIRATION
When the Kaleidoscope team explores new product categories, we find that drawing inspiration from successful analogous products is another valuable strategy. If we’re creating a handheld device, referencing power tools, hair dryers, or hot glue guns as adjacent products can help guide the design in the correct direction. The key here is relevance—referencing products familiar to end-users ensures that the design resonates with their expectations. If we are developing a surgical device for ophthalmologists, (who are used to small, delicate instruments that they control with their fingertips,) it would be more appropriate to reference delicate tools such as those used by sculptors than it would be to reference tools used by auto mechanics.
While designing for a post-partum hemorrhage solution, analogous products included menstrual cups and discs, which share similar placement within the vaginal canal. These adjacent products provided the Kaleidoscope team with a good starting point for shape and dimensions of the device, as well as inspiration for materials and durometers to explore. These analogous references were part of the constellation of information used by the PPH team while exploring potential solutions to our data gap.
EMBRACING FLEXIBLE SOLUTIONS
At the end of the day, secondary research can only get us so far. In the absence of precise anatomical dimensions, adaptability can be a powerful tool in the designer’s toolbox. Whether the solution is fully adjustable (like an office chair) or offers different size options (like audio earbuds with multiple size tips,) a thoughtfully designed adjustable or flexible product ensures that one size does NOT need to fit all—rather, we can design a solution that easily adapts to meet the needs of all users.
Being on the cutting edge of new product development often means navigating uncharted territory. At Kaleidoscope, we've mastered the art of designing for the unknown with a combination of creative data collection, analogous product inspiration, and thoughtful adaptability. By transforming uncertainty into opportunity for our partners, we create products and experiences that improve outcomes for everyone.
Tom Gernetzke is a senior lead industrial designer at Kaleidoscope Innovation and has spent the last 12 years creatively bringing new product ideas to life.
CES Optimist or Cynic?
Connectivity of people and devices is a significant macro trend across various products and technologies. Throughout history, most tech innovations have stemmed from the essential need for human interconnectivity including language, printing, roads, telecommunication, and the internet.
Optimistically, products like Withings' new "BeamO" represent a noteworthy evolution—a handheld device sensing temperature, heart rate, ECG, O2 levels, and features a stethoscope. This advancement enables a mobility-limited population to interact more effectively with healthcare providers, providing higher fidelity and real-time patient information. These products accumulate valuable data points over time, facilitating meaningful trend analysis.
However, my inner cynic sees that these types of products are usually marketed toward able-bodied and mobile people. Products like this can be used as excuses to avoid human-to-human interaction… or be reasons to replace human interaction. (You may have seen the AI powered robotic barista!) Every day, we see the impact of people losing the skills of basic public human interaction and common courtesy.
Overall, my optimistic perspective embraces the potential these new technologies bring to the human experience. While acknowledging potential pitfalls, I advocate for a larger role of Design within companies exploring these technologies. Engaging in discourse is crucial to finding a balance that enhances rather than degrades our collective experiences.
Karl is passionate about creating worthwhile and valuable product design with an amazing team, focused on building beautiful and intuitive experiences prioritizing the user’s needs and expectations. His team brings these visions to reality by collaborating closely with Kaleidoscope’s Insights, Human Factors and Engineering teams. Karl’s Industrial Design background includes working with brands across a wide variety of industries, ranging from healthcare and medical, to consumer and housewares, to industrial products and toys. He has earned more than 40 design and utility patents over the past 20+ years.
The Future of Industrial Design
It’s time to evolve the way we train young industrial designers.
I’ve often heard designers express frustration about the decline in the quality of education for industrial designers and the curriculum’s failure to teach the foundational skills needed to enter the profession.
Having managed Kaleidoscope’s industrial design co-op program for five years and mentored co-ops throughout my career, I can’t say I disagree. Though young designers still have so much passion for their craft, their portfolios often reveal that the required skills are lacking.
What’s changed over the last decade? Our world.
Born after the dawn of the internet, today’s young designers have grown up surrounded by technology and unlimited access to information. While their innate curiosity has not changed, the way they learn and the tools they use certainly have.
For me, growing up pre-internet came with advantages and disadvantages. Much of my understanding of the world and the products around me came from my curiosity about and interaction with tangible objects. Whether it was building things with my father in the garage or taking objects apart and putting them together to see how they worked, my learning came from the physical world around me.
So how can we adapt the way we train young designers? I don’t have an encompassing solution to this question. But I do believe the first step is to recognize the impact of these generational and cultural changes so we can tweak the curriculum by incorporating literal hands-on experiences into students’ education. Let’s bring back model-making and shop courses, all the while emphasizing why these efforts are essential to one’s foundation and growth as a designer.
I’m sure all of you new and veteran designers have your own perspectives on the subject. What do you think of the state of today’s educational design programs? How can we ensure the next generation of designers are as prepared and skilled as possible?
Jake Schubert is a Senior Lead Industrial Designer at Kaleidoscope Innovation. His technical expertise and collaboration with our engineering team are instrumental in ensuring that user needs, design, and engineering intent converge seamlessly in our market-ready products.
Orthopedic Best Practices You May Have Overlooked
Device development and commercialization requires a comprehensive approach that encompasses scientific rigor, innovation, regulatory compliance, and market readiness. With the increasing demand for advanced orthopedic solutions, it is crucial for organizations to adopt best practices to ensure successful device development from concept to commercialization. In this article, we explore the practices used in product development that can drive excellence in orthopedic development by accelerating time to market and delivering optimal patient outcomes.
1. MULTIDISCIPLINARY COLLABORATION:
By fostering a multidisciplinary approach, organizations can leverage diverse expertise, perspectives, and insights throughout the development process. Often, the best solution is provided by a new perspective. Successful orthopedic product development teams should include the following stakeholders: orthopedic surgeons (outside the ‘friends and family’ network), engineers, material scientists, industrial designers, regulatory experts, and market strategists. This collaboration enables the integration of clinical insights, engineering advancements, and market trends to create user-friendly devices that meet the needs of both patients and healthcare professionals.
2. HUMAN FACTORS ENGINEERING:
Integrating human factors engineering (HFE) into orthopedic device development is critical for ensuring usability, safety, and patient satisfaction. HFE focuses on optimizing the interaction between users and devices, considering factors such as ergonomics, user interfaces, and intuitive design. By conducting thorough user research, usability testing, and risk assessments, organizations can identify and address potential usability issues early in the development process, resulting in orthopedic instrumentation and implants that are intuitive, effective, and aligned with user needs.
3. REGULATORY COMPLIANCE:
Orthopedic products are subject to stringent regulatory requirements to ensure patient safety and device effectiveness. Adhering to regulatory standards and engaging with regulatory authorities early in the development process is essential. By establishing a robust regulatory strategy, organizations can navigate the complex regulatory landscape, streamline the approval process, and accelerate time to market. Companies need to explore all regulatory avenues and not limit themselves to the 510(K) and take advantage of other regulations such as the FDA’s new De Novo process for unique claims and gain a competitive advantage. Compliance with regulations is crucial for successful commercialization and market access.
4. DESIGN FOR MANUFACTURING AND ASSEMBLY (DFMA):
Designing orthopedic devices with manufacturability and assembly in mind is a best practice that can enhance efficiency, reduce costs, and improve scalability. DFMA principles involve optimizing device design to minimize complexity, facilitate efficient manufacturing processes, and ensure consistency in quality. By collaborating closely with manufacturing partners early in the development process and incorporating DFMA considerations in prototypes, organizations can streamline production, minimize design iterations, and accelerate time to market.
5. POST-MARKET SURVEILANCE AND FEEDBACK:
Monitoring the performance and safety of orthopedic devices in real-world settings is crucial for continuous improvement and regulatory compliance. Establishing post-market surveillance programs to actively collect feedback from healthcare professionals and patients can provide valuable insights into device performance. Potential issues can be identified, and iterative enhancements will drive long term product life. This ongoing feedback loop helps organizations address any concerns, optimize device performance, and maintain regulatory compliance throughout the device lifecycle.
By embracing these best practices, organizations can enhance the development and commercialization of orthopedic devices, delivering solutions that improve patient outcomes and meet market demands. Multidisciplinary collaboration, human factors engineering, regulatory compliance, design for manufacturing and assembly, and post-market surveillance form a comprehensive framework for success in this evolving field. As the demand for innovative orthopedic solutions continues to grow, adopting these best practices is essential for organizations aiming to make a significant impact in the orthopedic device market and contribute to the advancement of patient care.
Nick Bailey, PE, is a mechanical engineer at Kaleidoscope Innovation based in Cincinnati, Ohio, and has over 9 years of experience designing and developing products from concept to market. Nick has spent the majority of his time bringing medical devices through the FDA from R&D and has designed over 100 patient matched implants and custom instruments.
Orthopedics Unleashed: The AI-Implant Revolution
The orthopedic segment is currently undergoing a remarkable transformation that is fueled by the convergence of smart implants and artificial intelligence (AI), ushering in a new era of innovation. This powerful combination is revolutionizing the field, enhancing diagnosis, improving surgical precision, optimizing post-operative care, and delivering better outcomes for patients. In this article, we delve into the top 10 ways in which smart implants and AI are driving this transformation, paving the way for a new standard of personalized and data-driven patient care.
REAL-TIME MONITORING AND FEEDBACK: Smart implants embedded with sensors and wireless connectivity enable real-time monitoring of vital parameters such as joint movement, implant performance, and tissue response. This data provides valuable insights to healthcare professionals, facilitating early detection of complications and enabling timely interventions.
PREDICTIVE ANALYTICS FOR PROACTIVE INTERVENTION: By harnessing the power of AI and machine learning algorithms, smart implants can analyze large volumes of patient data to predict and prevent adverse events. These predictive models help identify patients at high risk of implant failure or post-operative complications, allowing for proactive interventions and personalized care plans.
PRECISION SURGERY AND NAVIGATION: AI-powered surgical planning and navigation systems provide surgeons with detailed anatomical information, assisting in precise implant placement and alignment. This technology improves surgical outcomes, reduces complications, and enhances patient satisfaction.
INTELLIGENT REHABILITATION AND PHYSICAL THERAPY: Smart implants, in conjunction with AI-driven rehabilitation programs, enable personalized and adaptive physical therapy. By monitoring patient progress and adjusting therapy regimens in real-time, these systems optimize recovery and rehabilitation, leading to faster and more successful outcomes.
ENHANCED PATIENT ENGAGEMENT AND EDUCATION: Smart implants equipped with patient-centric interfaces and mobile applications empower patients to actively participate in their own care. These technologies provide educational resources, track progress, offer reminders, and enable direct communication with healthcare providers, fostering a collaborative and engaged patient experience.
REMOTE MONITORING AND TELEHEALTH: AI-powered remote monitoring solutions enable healthcare providers to remotely assess patient progress, detect potential complications, and provide virtual consultations. This approach improves access to care, reduces healthcare costs, and enhances patient convenience, particularly for those in remote or underserved areas.
DATA-DRIVEN TREATMENT DECISION MAKING: AI algorithms can analyze vast amounts of patient data, clinical trials, and research studies to provide evidence-based treatment recommendations. This data-driven approach enhances treatment decision-making, optimizing outcomes and reducing variability in care.
PERSONALIZED IMPLANT DESIGN AND MANUFACTURING: AI algorithms can analyze patient-specific data, such as anatomical scans and biomechanical parameters, to design and manufacture personalized orthopedic implants. This customization improves implant fit, functionality, and patient satisfaction.
PREDICTIVE MAINTENANCE AND LONGEVITY ASSESSMENT: Smart implants equipped with AI algorithms can continuously monitor implant performance and assess the risk of wear, fatigue, or failure. This predictive maintenance approach allows for proactive interventions, reducing the likelihood of unplanned revisions and improving implant longevity.
BIG DATA ANALYTICS FOR RESEARCH AND INNOVATION: The integration of smart implants and AI generates vast amounts of patient data, contributing to large-scale data repositories for research and innovation. AI algorithms can analyze this data to identify trends, patterns, and insights, leading to breakthroughs in orthopedic treatments, implant designs, and surgical techniques.
The integration of smart implants and AI is reshaping the orthopedic segment, unlocking new possibilities for personalized, data-driven, and patient-centric care. From real-time monitoring to precision surgery, predictive analytics to remote monitoring, these innovations are transforming the way orthopedic conditions are diagnosed, treated, and managed. As we continue to explore the potential of smart implants and AI in orthopedics, it is evident that this convergence will play a pivotal role in improving patient outcomes, reducing healthcare costs, and advancing the field of orthopedic medicine into a new era of innovation and excellence.
Moreover, the article also acknowledges the importance of orthopedic product development, design, and consulting in driving these advancements. Medical device engineering consultants are key players in translating concepts to commercialization, ensuring the successful development of products such as Total Hip Arthroplasty Systems, Total Knee Arthroplasty Systems, Trauma Plates and Screw Systems, Surgical Navigation Systems, Cervical Plates and Screws, Facet Screw Systems, and Interbody Fusion Devices. This collaborative effort between orthopedic design experts and engineering consultants contributes to the overall quality improvement projects within the orthopedic field. Additionally, the incorporation of concepts like augmented reality, fixation, and retractor systems further underscores the comprehensive scope of innovation within orthopedics.
Matt has always loved interacting with clients to find solutions for their challenges. He was drawn to business development at Kaleidoscope Innovation because of the great potential he saw. After graduating from the Lindner College of Business at the University of Cincinnati, he worked with two startups, a marketing consultancy, a financial services company and the non-profit 3CDC. He believes that listening is the most important part of sales. In his free time, Matt enjoys movies, trying new foods, traveling and the great outdoors.
Unlock Hidden Productivity: A Research Guide for Industrial Designers
In today's fast-paced and competitive world, industrial designers face the exciting challenge of creating innovative and user-centric products that capture the market's attention. While their expertise lies in design aesthetics and functionality, the role of research in the design process cannot be underestimated. Research is the key that unlocks valuable insights, fuels inspiration, and ensures that designs are grounded in real-world needs and preferences. However, for industrial designers and other professionals who are not trained in research methods, navigating the realm of research can feel daunting. In this article, we will define research methodology and provide suggestions for selecting the right one for your project.
RESEARCH METHODOLOGY
Once a client settles on a research question, it is up to the design researcher to select the methodology that facilitates a rigorous approach. Think of methodology as a framework for conducting a research study. The chosen methodology will guide a researcher in methods and procedures that ensure the results or findings are valid and reliable.
QUANTITATIVE: Quantitative methodology is used to determine if relationships between variables exist, to test a hypothesis, or to measure a phenomenon. Quantitative data is used to make group comparisons or identify patterns. Data are numbers and reported in a standard reporting structure. Descriptive and inferential statistics require quantitative data. The output of quantitative analysis is referred to as results.
QUALITATIVE: Qualitative methodologies are used to understand a phenomenon more deeply, to obtain a detailed description of an experience, or to understand how or why an event occurs. Qualitative data may be text or images and uses a flexible reporting structure. Interview transcripts and video recordings represent qualitative data types. The output of qualitative analyses is called findings.
MIXED METHODS: Mixed methods research includes aspects of quantitative and qualitative methodologies in the same study or series of studies. Mixed methods approaches can be used sequentially or concurrently. Often, results or findings from one phase will be used to design a subsequent phase of a project. A Time & Motion Study consisting of quantitative measurement of a motion in a workflow followed by a one-on-one interview is an example of a mixed methods study. The qualitative findings could be used to understand the results of the quantitative phase more deeply, to provide context for interpreting the results, or to triangulate the results and findings.
WHICH ONE SHOULD I USE?
Choice of research methodology should be determined using several factors:
Research Purpose: If the purpose is to understand or explore, a qualitative methodology is likely the best approach. If a client wants to know how much or to determine if a new workflow is more productive than the old one, a quantitative approach will likely be appropriate. If a client wants both, a mixed methods approach will be best.
Budget: Generally, qualitative studies are more time-intensive than quantitative studies. If a client’s budget is limited, a quantitative approach may be best.
Decisions: If a client wants to use the findings of a study to generate ideas or inform iterative design requirements, a qualitative approach may be best. If a client wants to evaluate changes to a process or product, a quantitative approach is required.
The next step in planning a research study is to decide what methods will be used to collect data. Methods specific to each methodology exist but are beyond the scope of this article. If you are interested in learning more, check out some of the popular methods from a reliable source: narrative inquiry, survey, and ethnography are a few examples of methods you may encounter in the field. By embracing research methodology as an integral part of the design process, industrial designers can confidently embark on their creative journey, armed with insights that empower them to craft extraordinary products that not only meet user needs but also set new standards of innovation in their industry.
Rachael brings over 10 years of research experience to her role at Kaleidoscope Innovation. She has advanced training in clinical psychology and mixed methods research methodology. Guided by the principles of positive psychology, Rachael uses a human-centered lens for deeply understanding the user experience. Her work at Kaleidoscope focuses on human-machine interaction and identifying design changes capable of positively impacting well-being at the individual and institutional levels.
Mastering Combination Product Development: From Immersion to Validation
THE IMMERSIVE BEGINNING
Our journey kicks off with immersion, a creative problem-solving phase. Here, we ensure that solutions are at the ready for any potential roadblocks. We dive into the waters to test the concept's feasibility and identify potential challenges. We also map out short and long-term objectives, charting the course for product development.
MASTERING THE ART OF DESIGN
With a clear vision in mind, we start breathing life into it through meticulous planning and execution. Crafting a combination product resembles assembling an intrurate puzzle, where every detail carries significance. This stage revolves around rigorous testing and evaluation to pinpoint the best and most efficient design solutions.
CONSTRUCTING THE FUTURE
This phase is undeniably exhilarating. Building the product is where the concept takes tangible form. Transitioning from design to reality, prototyping takes center stage. It grants us the opportunity to scrutinize every element, ensuring the product's integrity and functionality.
THE PINNACLE TEST
Validation stands out as perhaps the most pivotal step in the entire process. During this phase, the product undergoes comprehensive reviews and testing to unveil any last-minute imperfections or errors. This thorough examination ensures the product is primed for its grand debut in the market. Validation acts as the ultimate litmus test, determining the readiness of the combination product for integration into various healthcare services.
Taylor Schmitt is currently a student at The Ohio State University, where she studies marketing. She loves exploring new opportunities and facing new challenges. While working at Kaleidoscope she has been able to work closely with the sales team to support business growth and brand visibility
Matt has always loved interacting with clients to find solutions for their challenges. He was drawn to business development at Kaleidoscope Innovation because of the great potential he saw. After graduating from the Lindner College of Business at the University of Cincinnati, he worked with two startups, a marketing consultancy, a financial services company and the non-profit 3CDC. He believes that listening is the most important part of sales. In his free time, Matt enjoys movies, trying new foods, traveling and the great outdoors.
Unleashing the Power of a One-Stop Shop Product Development Partner
In the competitive business world today, time and dedicated company resources are more important than ever before. Companies face several challenges bringing innovative products to the market efficiently. Developing a new product requires expertise in various disciplines, from design and engineering to manufacturing and regulatory compliance. Managing your time and amplifying your limited resources will allow you to navigate these complexities successfully.
Developing a business relationship with a one-stop shop to amplify your time and resources can be a game changer to the success of your projects. Ultimately impacting and improving the lives of the user. Let us take a closer look at the value of partnering with a one-stop shop like Kaleidoscope.
1. CONVENIENCE AND STREAMLINED COMMUNICATION
One benefit of a one-stop shop is convenience. Customers can find everything they need in a single location, saving them time, effort, and potential stress. This eliminates the need to juggle multiple vendors and stakeholders, so they can have access to various products, services, or information in a quick and efficient manner. By having all the necessary expertise and resources under one roof, businesses can enjoy streamlined communication and collaboration. Which will increase your customers' satisfaction and trust, drawing in new customers at the same time.
2. TIME AND EFFICIENCY AND EXPERIENCE
Working aside a turnkey product development partner can optimize time efficiency and experience. It eliminates potential bottlenecks, handover delays, and coordination challenges that can occur when working with multiple vendors. Additionally, the partner's expertise and experience allow for efficient project management, ensuring timelines are met, and deadlines are achieved. By accelerating the product development timeline, businesses can gain a competitive edge, capture market opportunities, and generate revenue. By offering a wide range of services, a one-stop shop saves customers valuable time that they can allocate to other activities or responsibilities.
3. RESOURCE AND COST OPTIMIZATION
Collaborating with a one-stop shop product development partner offers reduced costs and resource optimization benefits. You can now work at full efficiency, maximizing processes, leveraging time-saving strategies, and achieving more goals for your business. Instead of managing multiple contracts, vendors, and overhead costs, businesses can leverage the partner's comprehensive services and infrastructure. This consolidation results in cost savings, as businesses eliminate redundant expenses and optimize resource allocation. Additionally, the partner's economies of scale, supplier relationships, and manufacturing capabilities can drive further cost efficiencies throughout the product development journey.
4. COMPETITIVE EDGE
Partnering with a reputable one-stop shop automatically can provide a significant advantage. It enables individuals or businesses to improve decision making. With a more precise and thorough approach in the choices you make, you will have more time for thorough testing and validation, reducing the likelihood of costly errors or product recalls. By ensuring the best of product quality and compliance, customers can build trust with businesses, leading to better brand reputation. Being able to respond quickly to market changes, customer demands, or emerging opportunities, creates an efficient environment where you can deliver products or services faster than competitors, giving you a competitive edge in the market.
5. END-TO-END EXPERTISE AND EXPERIENCE
A one-stop shop product development partner brings together a diverse team of experts with extensive experience across all stages of the product development lifecycle. From initial concept design and prototyping to engineering, manufacturing, and regulatory compliance, the partner possesses the necessary expertise to guide businesses through each phase. This comprehensive knowledge base ensures that no aspect of the product development process is overlooked, resulting in a robust and successful end-to-end product.
A one-stop shop product development partner offers substantial value to businesses embarking on the journey of bringing innovative products to market. Here at Kaleidoscope, we have the benefit of engaging with our business partners at our multi-disciplined campus. Our electronics fabrication and advanced prototyping part of our campus is where products come to life. We can perform rapid prototyping and the integration of new equipment to see product development success. We work closely with our customers from ideation to creating end-to-end solutions. We strongly believe in working to your fullest potential and allotting the required time and resources to get things done right the first time.
From streamlining communication and collaboration to providing end-to-end expertise. We accelerate time to market, optimize costs, reduce risks, and enhance product quality. The benefits are far-reaching, leading businesses to navigate the complexities of product development more efficiently and effectively, driving success and achieving their growth objectives. So, the next time your project requirements, resources or timeline have you feeling stressed or overwhelmed connect with Kaleidoscope Innovation.
Taylor Schmitt is currently a student at The Ohio State University, where she studies marketing. She loves exploring new opportunities and facing new challenges. While working at Kaleidoscope she has been able to work closely with the sales team to support business growth and brand visibility
The Power of Creativity, Innovation and Community
The 2023 International Design Conference hosted by the Industrial Designers Society of America and held in the bustling city of New York was a true testament to the power of creativity, innovation and community. Co-created with the NYC design community and powered by NYC Chapter Chair Vincent Lin, this event served as a melting pot of the brightest minds in design, converging to discuss the future of design and its potential to address global challenges. It was as much a vibrant celebration of innovation and camaraderie as it was a stage for essential conversations about design's pivotal role in sculpting a resilient and sustainable future.
FINDING YOUR FLOW, TRUSTING YOUR INTUITION
The conference itself got off to an invigorating start with an insightful talk by Cormac Ó Conaire from PA Consulting. He explored the concept of staying in the 'flow', underscoring its potential to boost creative prowess. Cormac argued the value of pushing oneself to face challenges, which he outlined as key components in achieving a flow state. While he acknowledged that tools aren't indispensable to achieving flow, he suggested that they could enhance and sustain it. "Team flow is a unique state of mind," he noted - and the shared experience of the IDC, much like team flow, created a unique state of mind, fostering a heightened sense of engagement, collaboration, and innovation.
The conversation segued into a fascinating discussion led by Juliette Laroche and Ziyuan Zhu from IDEO about the potential of generative AI in product design. They envisioned a future where AI is applied to everyday objects, imbuing them with personality and interactivity. They explored how AI could be harnessed for material exploration, promising unexpected but beneficial outcomes. Afsin Mehnin from Card79 built on the intangible power of designers to harness these new tools, discussing the role of intuition in industrial design. He spoke about how intuition could be honed through experience and pattern recognition, and how physical creation was a unique form of learning and intuition.
SUSTAINABILITY AND REJUVENATION
The theme of sustainability was powerfully reinforced by Jarred Evans from PDR Consulting. Tackling the formidable challenge of achieving net zero in product design, he emphasized the crucial significance of material selection, lifecycle consideration, and financial sustainability. A case study on stroller design offered a practical example of how sustainability goals could be met through mindful design and material choices. "Product design has changed, and not everyone is ready. It's about picking the best worst solution. Better now is an improvement on perfect never," he advised the audience of designers and industry leaders from across the country and the globe.
Ranee Lee from OCAD University continued the narrative on sustainability and rejuvenation. She detailed the inspiring journey of DESIGNwith, a community-based creative collective from Toronto. The social and environmental lab collaborated with middle-aged women from economically disadvantaged urban areas to rejuvenate their communities through design. This successful co-design project demonstrated the enormous potential of design as a tool for socio-economic upliftment and the passion for a more caring world is evident in the work created by the team at DESIGNwith.
"We are seeking a caring design practice in a post-pandemic world."
Ranee Lee from OCAD University
CELEBRATING THE INTERSECTIONS OF IDENTITY & DESIGN
One of the most emotionally resonant talks was presented by Joey Zeledon, who shared their journey as a trans nonbinary person in the design industry, highlighting the importance of authenticity and self-acceptance. They spoke about the intersection of cultural and personal narratives, suggesting that designers often wear a 'costume' that represents their professional identity. Zeledon emphasized the importance of challenging traditional design norms and questioned whether designers consider their own identities in the same way we consider product transformations. They proposed viewing product design as a means of helping products find their identities, thus creating new narratives around identity and design.
Shawn Williams expanded upon the role of one's personal journey and lived experience in design, focusing on the impact of mentorship and community in shaping your career and impact in the industry. He credited his mentors, particularly Ms. Johnson who bought him his first notebook, for fostering his talent. Williams emphasized that possessing a tool as simple as a #2 pencil can grow to symbolize power in design. As the youngest member of Diversify by Design (DxD), he shared how senior designers within the organization embraced and nurtured the next generation, fostering a sense of community. We too have the opportunity to support the next generation of designers, creating an industry that is more welcoming to all.
SEE YOU NEXT YEAR!
In conclusion, the 2023 International Design Conference was a vibrant celebration of design thinking, innovation, and community, showcasing the transformative potency of design in sculpting a resilient and sustainable future. The event was not merely a discourse on the future of design but also an inspiring testament to the power of community and mentorship in the industry. It left attendees inspired, enlightened, and looking forward to what design's future holds. We are thrilled to announce that the flame of creativity will continue to burn bright in Austin, Texas, the chosen location for the next year's International Design Conference in 2024. The design community worldwide eagerly anticipates the innovation, collaboration, and inspiration that the vibrant city of Austin promises to offer.
|
SUSTAINABILITY AND REJUVENATION
CELEBRATING THE INTERSECTIONS OF IDENTITY & DESIGN
