With over 25 years’ experience in design research and innovation consulting, we believe clear insights lead to new ways of seeing and thinking. Our creative team of social scientists and design researchers are highly skilled at collaborating with you to clarify your business aspirations and transform them into sound research objectives.
We uncover consumer insights and unmet needs through a broad range of methods, including ethnographic research, interviews, customer journey mapping, usability testing, heuristic evaluations, workshops and more.
Findings are analyzed and synthesized into actionable insights, market white space and opportunities for innovation. The results are then translated into clear design strategies that address your most critical challenges, guiding you to achieve sustainable growth.
Proof of Partnerships
Over 90% of our relationships have spanned more than 10 years. Our awards are not statuettes; our rewards are our partners’ achievements. Our success is their ROI.
Purpose Driven Innovation
Beyond aesthetic appeal, our focus is to improve the human experience. It drives us to deliver meaningful solutions that engage people. This leads to growth for our partners.
Consumer Insights Distilled
Our rigorous and repeatable research processes creates fresh design insights, customer journey maps and more packaged up in ways that are easy to digest and share. In fact, we’re known for actionable designs that are based on true user needs, not a desire to line our shelves with awards.
Our deep expertise at the intersection of consumer insights, healthcare and technology gives us the vision to apply the best ideas from diverse industries.
Rapid Prototyping, User
and Concept Testing
We speed innovation to market with our in-house workshop and iterative engineering, prototyping and user-testing capabilities. Leveraging all of this, we forge innovation consulting solutions that are unexpected, innovative and intuitive.
- Trend Analysis
- Marketing Research & Competitive Market Analysis
- Heuristic Evaluation & Expert Reviews
- User Experience Research & Analysis
- Technology & Brand Audits
- Process Audits
- Usability Testing & Evaluation
- Product Concept Testing
- Observational & Ethnographic Market Research
- Customer Journey Mapping
- Consumer Research
- Design Research
- Product Research
- Consumer Analysis
- New Product Development Strategy
- Contextual Inquiry
- Persona & Scenario Creation
- Focus Groups & Surveys
- Innovation Workshops & Other Offerings
Complete New Product Development and Strategy Services Under One Roof:
FEATURED DESIGN RESEARCH & INNOVATION CONSULTING FIRM WORK
We Help the World’s Leading Brands Design for True User Needs
Our Intentional Focus in These Key Industries Helps Us Bring the Best Ideas to Every Project
INNOVATION & DESIGN RESEARCH NEWS
On a late Thursday morning, nearly 75 sixth graders from multiple schools in the Forest Hills School District (FHSD) left their buses and filed
Innovation Igniter is a sampling of top products in emerging technology and product design. Covering categories such as Virtual or Augmented Reality, Medtech and
Building a team for innovation? Wish you could get tips from an experienced innovation leader about how to structure teams for performance and results?
The 2nd Annual Human Factors Engineering and Usability Study Summit was held in San Francisco, CA on February 7 – 8, 2017. Kaleidoscope served